Attendees will get to see a 5.5-inch flexible screen intended for smartphone use, with a 1,280×720-pixel HD resolution and a 267 pixel density. In addition, the team will also show off a television-size 55-inch screen.

A flexible display offers design freedom, Samsung Display told CNET, noting that although its demo screens curve without rending, they don’t yet roll up.

In addition to creating the material that becomes the main substance of the screen, the display company’s labs must also develop the touch panel and cover lens, both components that make a screen a screen.

Samsung has been developing curving screens for some time, showing off smaller display demos, like the 4.5-inch WVGA screen with about a 200 pixel density that CNET saw at CES 2011. With this demo’s increased resolution and screen size, Samsung is clearly keeping pace with today’s smartphone expectations.